SUSTAINABLE IMMERSIVE FORMATS FOR CULTURE & HERITAGE

When a museum or a territory wishes to start working with immersive media, it may initially want to adapt an existing, already proven format, instead of embarking alone on the creation of a new concept. However, they do not always have the keys to identify who to address and to categorize their project. This conference presents the immersive formats of several leading players in the market and explains the broadcasting/distribution model they have implemented for their international deployment.